Business Comedy – PR, Script Writing & More
The comedy entertainment marketplace offers an ideal way of promoting your brand; through a number of marketing initiatives such as product launches, sponsorship and awareness campaigns.
Comedy Marketing Strategies
After taking an initial brief, Comicus will suggest methods to reach the target audiences; through entertainment initiatives and respective databases. Comicus works closely with the client by understanding the objectives of the project and the brand values; before giving an extensive comedy marketing strategy proposal and programme of action.
Creative marketing initiatives include:
- Sponsorship platforms
- Social media programme
- Theatre tours
- Talent competitions
- University tours and promotions
- Venue branding
- Road shows
- Television & DVD
- Edinburgh fringe festival
Comedy For Branding
Brands that work best through humour & comedy are brands that don’t take themselves too seriously and have a strong element of fun and social integration (see the Heinz Salad Cream case study at the bottom of the page).
In his career Matthew Willetts (Director) has created award winning artistic solutions for a number of leading brands. This has been achieved by an extensive knowledge of the entertainment industry, mixed with business experience and a clear understanding of the client’s brand. Comicus offers a variety of creative initiatives that present the ideal creative solution. A unique service from conception to delivery.
Comedy Workshops & Training
Comicus Ltd provides a variety of arts based training and informative lectures that can be delivered to groups or to individuals to support corporate initiatives such as team-building, presentation, writing skills, change management or employee motivation. Our aim is to bring the best out of people, enabling them to achieve outstanding creative results.
Comedy workshops have been used for a multiple of corporate initiatives, such as a fun day experience or as a team building exercise involving presentation and writing skills. Emphasis can be placed on different aspects of the course depending on what the delegates want to achieve. The fun starts with looking at how comedy material is written and the different aspects that go into making a good joke or laugh line. This is rolled out by looking at our own life experiences as an inspiration to create relevant funny material.
Comedy Script Writing
One of the most effective forms of communication is humour. When people are being entertained they tend to listen and remember more. Comicus combine creative flair with technical excellence to produce promotional, training and information presentations on Video, DVD and AV. Taking a firm brief from the client we work to get your message across through humour, drama and strong writing. The creative team are experienced in producing many different styles of programmes, from a magazine format, to documentary, drama, reconstruction and pure advertising in a concise, effective and entertaining way.
Using the best comedy writers, producers and performers we offer a complete production service to provide our clients with dynamic, high impact presentations that work. Our creative team have worked on such broadcast TV programmes as Little Britain, Steve Coogan, Jack Dee, Harry Hill, The Sketch show, Have I got news for you, The Late Edition and many others. They have also worked for a number of corporate clients (Coca Cola, Swedish Match, SunAlliance, President Office Furniture, Marks & Spencer)
To assist others in the making of their own productions, Comicus offers a range of services, including scriptwriting, casting, directing, creative consultancy, video film crews and editing.
Comedy Speech Writing
One of the most daunting experiences for many people is to get up and make a speech. Comicus cannot only help and advise on Presentation skills but can use professional writers to script the speech based around a corporate initiative or personal brief.